I’m a designer and art director with passion; focused on working with teams to craft memorable brands, great digital experiences, and individual campaigns that will ultimately convert. I’ve been lucky to have worked on a wide range of campaigns—from global & national brands to small shops in both the B2B and B2C spaces.
Leading teams and working with professionals across a huge range of skills is an important part of giving a campaign that spark of life which your audience will pick up on. From marketing analytics, copywriting, photography to layout design psychology – it’s all connected and part of the exciting puzzle.
I’m a big believer in enduring and consistent marketing solutions that merge long-term brand building and demand generation with multi-channel campaigns that have a strong direct response psychological angle. I’ll develop a keen understanding of your audience through measurement and testing which are key to developing any successful creative campaign.
Skills: Art Direction, 2D and 3D Design, Marketing analytics, Brand Strategy, Branding and Identity, Email campaign design and strategy, Front-end CSS & HTML, Website strategy, and Cross-functional project management.